Bank of Beirut, in collaboration with the Holy Spirit University of Kaslik (USEK), took part in the USEK Spring Fest & General Education held under the high patronage of the First Lady of Lebanon, Mrs. Nehmat Aoun, reinforcing a shared commitment to fostering meaningful engagement with youth communities and strengthening ties between the banking sector and leading academic institutions.

The event provided a dynamic platform for interaction with students, enabling Bank of Beirut to showcase the ISIC card and its globally recognized benefits. Designed to complement student lifestyles, the ISIC card offers access to a wide range of exclusive privileges and international opportunities, supporting students both locally and abroad.

Through this activation, Bank of Beirut highlighted its ongoing efforts to deliver innovative, accessible, and value-driven financial solutions tailored to the evolving needs of younger generations. The initiative also served to promote financial awareness and introduce students to practical tools that enhance their everyday financial experiences.

As part of the engagement, a selection of participants were identified as winners of the activation and will be contacted to coordinate the prize handover process.

This collaboration reflects Bank of Beirut’s broader strategy to build sustainable partnerships with academic institutions, contribute to youth empowerment, and play an active role in shaping the future of financial engagement in Lebanon.

Bank of Beirut continues to expand its presence across university platforms through targeted initiatives and campus activations, further strengthening its position as a forward-looking financial partner for the next generation.