Bank of Beirut is witnessing a steady growth in the usage of cards, which has led it to exceed the market rates thanks to the strategy it has been following in offering the latest trend in bank cards and in widening its panoply to meet the needs of all the segments.

“We are proud to have the largest number of cards on the Lebanese market…,” says Aouad, Head of Retail and Branch Division, “… our Affinity cards aim at university communities thanks to the cooperation held with the 6 big universities in the country: LAU, USEK, USJ, NDU, AUST and AU; the Gold Club targets the medium incomes; the Premium Club is tailored for the High Net Worth customers; as for Caritas Affinity Credit Card, it meets Bank of Beirut CSR objective...”

Mr. Georges Aouad ends the interview by stressing that the success of the Bank, “…is firstly due to the clients’ loyalty, this is why Bank of Beirut has created and developed the CashBack Loyalty Program that offers customers points on their loyalty and mainly on all bank services and operations.”